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ANONYMOUS CLUB
HERITAGE COLLECTION






Creative Director Shayne Oliver
Photographed by Thyago Sainte
Movement Direction Kiani Del Valle
Hair Olivia Nwachukuwu
Make Up Jana Kalgajeva
Set Design Henri McMaster
Production VERS
MALL OF ANONYMOUS
EXHIBITION BY SHAYNE OLIVER AT SCHINKEL PAVILLON
Displacing the customs of the worlds of fashion and contemporary art – canonical runway, retail and white cube – Shayne Oliver takes up these relics to create a new space. When Schinkel Pavillon becomes a retail park, obsolescence is introduced. But quite the contrary actually transpires. In the museum-and-retail-apocalypse, Mall of Anonymous creates its own chamber. As a nightclub offers shelter from the restrictive restraints of daytime, Schinkel Pavillon becomes an art world’s counterpoint. The exhibition is exposed as a mall, and a terminal point is reached. Housing new bodies, music, dance and costumes, a restart is provoked.
“Mall of Anonymous,” Installation views by Frank Sperling, 2023. Courtesy of the artist.









Creative Director Shayne Oliver
Curators Fredi Fischli & Niels Olsen
Project Management Lina Louisa Krämer
Research Assistant Samuel Staples
Creative Consulting Affa Osman
Design Direction Conor Paul
Set and Spatial Design Emilia Margulies
Spatial Representations Chadha Ranch
Production VERS
ANONYMOUS CLUB
SS 2024
Creative Director Shayne Oliver
Photographer Pascal Gambarte
Set Design Emilia Margulies
Stylist Gregory Miller
Make Up Sabina Pinsone
Hair Fily Mihan
Casting Affa Osman
Director Margaux Esclapez
Director Of Photography Moritz Freudenberg
Production VERS
ANONYMOUS CLUB X PUMA
PLEXUS VINYL CAMPAIGN









Creative Director Shayne Oliver
Photographer Pascal Gambarte
Set Design Emilia Margulies
Stylist Gregory Miller
Make Up Sabina Pinsone
Hair Fily Mihan
Casting Affa Osman
Director Margaux Esclapez
Director Of Photography Moritz Freudenberg
Production VERS